On Thursday the Colorado Springs-based ministry's political action arm launched its second-annual holiday campaign by posting an online shoppers guide with three categories: "Christmas-friendly" retailers, "Christmas-negligent" retailers and "Christmas-offensive" retailers.
The "friendly" retailers are so designated because they prominently use "Merry Christmas" and other Christmas-specific references in their catalogs and in-store promotions. Those on the Christmas-offensive list use secular phrases such as "happy holidays" and have "apparently abandoned" the use of the word "Christmas," Focus said. Christmas-negligent companies "marginalize" their message by using "Christmas" in some cases and "holidays" in others.
I am probably a bit cynical when it comes to anything Focus on the Family does but isn't putting out a list of retailers promoting Christmas commercialism "properly" a bit of an oxymoron considering most Christian groups already consider Christmas to be too commercial?